Construction Management

These days, driving new business is the key to your survival, and this highly acclaimed marketing tool is your key to driving new business. With 64...

The all-new Design-Build Services: A Marketing and Business Development Handbook is packed with ready-to-use forms and sample documents, laying out...

A marketing plan is a written document that outlines specific performance goals related to marketing for a specific period of time, and establishes...

How to Succeed With Your Own Construction Business provides you with a thorough overview and a wealth of tips related to all aspects of starting an...

Your competitors are using social media platforms like blogs, Twitter, and Facebook to reach their customers in order to grow their businesses and ...

Equipping you with action plans, implementation steps, and more than 100 marketing weapons, Jay Conrad Levinson, The Father of Guerrilla Marketing,...

How do successful architecture, engineering, and construction (AEC) firms become leaders in their markets? While there is not one formula for all A...

Drawing from a five-year study covering thousands of firms, Suzanne Lowe presents the three building blocks of a market-driven infrastructure -- lo...

This book shows marketers how to take advantage of the new concepts and tools Web 2.0 enables. Every day, print and online trade magazines and news...

Focuses on the integration of marketing and business development into every function of daily operations. The Integration Imperative summarizes thr...

Powerful product, country, and functional silos are jeopardizing companies' marketing efforts. Because of silos, firms misallocate resources, send ...

Stuck in a rut? Bored? Dissatisfied? Uninspired? Got a problem you don't know how to solve? What if you knew exactly what you wanted and could make...

The marketing coordinator embodies a rare combination of traits and skills.

This is not your usual marketing book. The author, Norman Wei, provides an insider's look on how consultants are chosen and rejected. As a corporat...

Galati breaks down what is necessary into 21 short subjects. He expresses them in concise, no frills prose. If you're a business owner and find yo...

This is the first book that really explains how great companies like Lexus, UPS, JetBlue, and Enterprise Rent-A-Car get it right, delivering consis...

A product development executive who has worked with some of the world's top designers shares a wealth of tips and examples on how to anticipate tre...

Take charge of the marketing process! If you are a professional working in a technical or project management role for a design, contracting, or co...

The way a firm's executives relate rewards to results has a tremendous impact on successful implementation of the business plan. Business owners an...

Make Your Contacts Count is a practical, step-by-step guide for creating, cultivating, and capitalizing on networking relationships and opportuniti...

The marketing budget can be viewed as the most important part of the marketing plan. This handbook explains how to go about creating a marketing bu...

Richard Rodgers' DIRECTIONS2: Strategic Management & Marketing for A/E/C Business Development is an enriched and expanded Second Edition of his...

For many construction-based businesses, marketing your services has a lot to do with the way you treat your customers, and how you help them achiev...

Built to Last identifies 18 "visionary" companies and sets out to determine what's special about them. To get on the list, a company had to be worl...